{"id":835,"date":"2026-08-31T15:33:48","date_gmt":"2026-08-31T15:33:48","guid":{"rendered":"https:\/\/soeasy.sgcommunication.fr\/?page_id=835"},"modified":"2026-10-13T16:41:51","modified_gmt":"2026-10-13T16:41:51","slug":"formation-google-my-business","status":"publish","type":"page","link":"https:\/\/soeasy.sgcommunication.fr\/index.php\/formation-google-my-business\/","title":{"rendered":"Formation Google my business"},"content":{"rendered":"\t\t
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\n Visibilit\u00e9 locale & SEO\n <\/div>\n\n

\n Cr\u00e9er et optimiser sa fiche\n Google My Business<\/span>\n <\/h1>\n\n

\n Cr\u00e9er et optimiser sa fiche Google My Business pour \u00eatre trouv\u00e9(e), pour rassurer et d\u00e9clencher le contact local.\n <\/p>\n\n\n

\n\n \n Je m\u2019informe sur cette formation\n <\/a>\n\n \n Voir le programme\n <\/a>\n\n <\/div>\n\n\n
\n\n Visibilit\u00e9 locale<\/span>\n\n SEO \/ GEO<\/span>\n\n Application sur votre fiche<\/span>\n\n <\/div>\n\n <\/div>\n\n\n \n\n
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\n\n \"Formation\n\n <\/div>\n\n\n \n \u00catre trouv\u00e9 localement\n <\/span>\n\n \n Optimiser sa visibilit\u00e9\n <\/span>\n\n <\/div>\n\n <\/div>\n\n<\/section>\t\t\t\t<\/div>\n\t\t\n<\/div>\n
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\n\n \n \u00catre pr\u00e9sent(e), c\u2019est bien. \u00catre trouv\u00e9(e), c\u2019est mieux.\n <\/span>\n\n
\n Votre fiche Google n\u2019est pas juste\n une adresse sur une carte.<\/span>\n <\/div>\n\n <\/div>\n\n\n
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\n \u00catre trouv\u00e9(e), rassurer et d\u00e9clencher le contact local.\n <\/p>\n\n

\n Une fiche compl\u00e8te, v\u00e9rifi\u00e9e et r\u00e9guli\u00e8rement optimis\u00e9e devient un v\u00e9ritable point d\u2019entr\u00e9e vers votre activit\u00e9.\n <\/p>\n\n\n

\n\n Cr\u00e9er<\/span>\n\n Optimiser<\/span>\n\n Publier<\/span>\n\n Suivre<\/span>\n\n <\/div>\n\n <\/div>\n\n <\/div>\n\n<\/section>\t\t\t\t<\/div>\n\t\t\n<\/div>\n
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\n\n \n Objectifs du jour\n <\/span>\n\n

\n Ce que vous allez apprendre\n <\/h2>\n\n <\/div>\n\n\n
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\n\n \n 01\n <\/span>\n\n \n COMMENT \u00c7A MARCHE\n <\/span>\n\n

\n Cr\u00e9er \/ Am\u00e9liorer\n <\/h3>\n\n

\n Comment et pourquoi avoir une fiche Google My Busines ?\n <\/p>\n\n\n

\n\n Cr\u00e9er<\/span>\n\n Compl\u00e9ter<\/span>\n\n Rassurer<\/span>\n\n <\/div>\n\n <\/article>\n\n\n
\n\n \n 02\n <\/span>\n\n \n anticiper \n <\/span>\n\n

\n Optimiser \/ Veiller\n <\/h3>\n\n

\n Auditer, g\u00e9rer, am\u00e9liorer, r\u00e9pondre et programmer.\n <\/p>\n\n\n

\n\n SEO \/ GEO<\/span>\n\n G\u00e9rer<\/span>\n\n Suivre<\/span>\n\n <\/div>\n\n <\/article>\n\n <\/div>\n\n <\/div>\n\n<\/section>\t\t\t\t<\/div>\n\t\t\n<\/div>\n
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\n\n \n Organisation de la journ\u00e9e\n <\/span>\n\n

\n Le d\u00e9roul\u00e9 de la journ\u00e9e\n <\/h2>\n\n

\n Chaque module travaille directement sur votre propre fiche Google. Vous repartez avec une fiche v\u00e9rifi\u00e9e, compl\u00e8te et optimis\u00e9e.\n <\/p>\n\n <\/div>\n\n\n

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\n\n \n 01\n <\/span>\n\n \n On commence par comprendre\n <\/span>\n\n <\/div>\n\n

\n Poser les bases\n <\/h3>\n\n\n
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  • \n Brise glace et pr\u00e9sentation\n <\/li>\n\n
  • \n Votre fiche google\n <\/li>\n\n
  • \n Exercices de mise en pratique\n <\/li>\n\n <\/ul>\n\n\n
    \n Configuration + pratique guid\u00e9e\n <\/div>\n\n <\/article>\n\n\n
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    \n\n \n 02\n <\/span>\n\n \n Puis on passe \u00e0 la pratique\n <\/span>\n\n <\/div>\n\n

    \n Passer \u00e0 l\u2019action\n <\/h3>\n\n\n
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    • \n Savoir g\u00e9rer sa fiche\n <\/li>\n\n
    • \n SEO \/ GEO\n <\/li>\n\n
    • \n Plan d\u2019action\n <\/li>\n\n <\/ul>\n\n\n
      \n SEO local en direct\n <\/div>\n\n <\/article>\n\n <\/div>\n\n\n
      \n\n \n +\n <\/span>\n\n

      \n On travaille directement sur votre fiche : vous voyez, vous testez, vous optimisez.\n <\/p>\n\n <\/div>\n\n <\/div>\n\n<\/section>\t\t\t\t<\/div>\n\t\t\n<\/div>\n

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      \n\n \n En fin de journ\u00e9e\n <\/span>\n\n

      \n Vous repartez\n avec du concret.<\/span>\n <\/h2>\n\n

      \n Ce n\u2019est pas la fin, c\u2019est le d\u00e9but de votre communication.\n <\/p>\n\n <\/div>\n\n\n

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      \n\n 01<\/span>\n\n \n Cr\u00e9er une fiche Google My Business compl\u00e8te et v\u00e9rifi\u00e9e\n <\/strong>\n\n <\/div>\n\n\n
      \n\n 02<\/span>\n\n \n Renseigner tous les \u00e9l\u00e9ments qui boostent votre visibilit\u00e9\n <\/strong>\n\n <\/div>\n\n\n
      \n\n 03<\/span>\n\n \n Publier des posts r\u00e9guliers et optimis\u00e9s\n <\/strong>\n\n <\/div>\n\n\n
      \n\n 04<\/span>\n\n \n Appliquer les principes de base du SEO\/GEO et suivre un plan d\u2019action\n <\/strong>\n\n <\/div>\n\n <\/div>\n\n <\/div>\n\n\n
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      \n\n \n Et apr\u00e8s ?\n <\/strong>\n\n \n \u00c9viter les erreurs qui p\u00e9nalisent votre fiche\n <\/span>\n\n \n Suivre votre plan d\u2019action\n <\/span>\n\n \n Continuez \u00e0 optimiser votre visibilit\u00e9 locale\n <\/span>\n\n <\/div>\n\n <\/div>\n\n<\/section>\t\t\t\t<\/div>\n\t\t\n<\/div>\n
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      \n\n \"Formatrice\n\n <\/div>\n\n\n
      \n\n \"Formatrice\n\n <\/div>\n\n\n \n Deux cerveaux.
      \n Z\u00e9ro jargon inutile.\n <\/span>\n\n\n <\/div>\n\n\n
      \n\n\n \n Vos formatrices\n <\/span>\n\n\n

      \n Deux Sophies.\n \n Une communication plus simple.\n <\/span>\n <\/h2>\n\n\n

      \n So\u2019Easy, c\u2019est l\u2019alliance de deux expertes normandes au service des entrepreneurs.\n <\/p>\n\n\n

      \n Ici, pas de formation d\u00e9connect\u00e9e de votre quotidien : on part de votre activit\u00e9, de vos besoins et de votre propre fiche Google.\n <\/p>\n\n\n

      \n\n Des exemples concrets<\/span>\n\n Votre propre activit\u00e9<\/span>\n\n Une approche accessible<\/span>\n\n Des questions bienvenues<\/span>\n\n <\/div>\n\n\n \n \u00c9changer avec nous \u2192\n <\/a>\n\n <\/div>\n\n <\/div>\n\n<\/section>\t\t\t\t<\/div>\n\t\t\n<\/div>\n
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